Management Notes

Marketing Strategy concepts, questions, projects. Strategic marketing is what is being carried out by a business that has clearly documented marketing strategy that is guiding all its marketing activity. It covers things like Mission, Vision and Values, Objectives, Target audience, Competitive Positioning. Strategic marketing helps an organisation differentiates itself from the competition so that it […]

Learn about Cloud Computing, its architecture, issues, economic considerations of the cloud, new digital business models and opportunities for innovation offered by cloud-based systems. Top cloud offerings include Amazon Web Services, Google Cloud Services, Windows Azure and Salesforce.com. What is Cloud Computing? Cloud computing is a computing environment in which software and storage are provided […]

Control chart is a statistical tool that shows whether a process is in control or not. Control chart is commonly used as an improvement tool. A control chart plots a quality characteristic statistic in a time-ordered sequence. A center line indicates the process average, and two other horizontal lines called the lower and upper control […]

E-Commerce and Digital Marketing for (Third Year) BMS Students: Syllabus, notes, assignments, and projects. BMS stands of bachelor of management studies and is a popular course at the undergraduate (UG) level in Mumbai colleges. E-Commerce and Digital Marketing is a subject for third-year BMS (TYBMS) courses in Mumbai. Projects/Assignments: E-Commerce and Digital Marketing BMS Students […]

People’s Home Gadgets (PHG) is a relatively young company that competes in the consumer electronics and appliances industry (TVs, computers, kitchen appliances, etc.). It has quite a large selection of items, and the range of the products PHG carries spans the price spectrum of very low cost to very high end. For example, some of […]

As per the companies Act, companies (meeting certain guidelines) have to take up Corporate Social Responsibility (CSR) projects/activities. The Ministry of Corporate Affairs has notified Section 135 and Schedule VII of the Companies Act 2013 as well as the provisions of the Companies (Corporate Social Responsibility Policy) Rules, 2014 to come into effect from April […]

Essay on Productivity (Business Management, Production Management, Industrial Engineering). What is Productivity Productivity is the function of providing more and more of everything to more and more people with less and less consumption of resources. The volume of output attained in a given period of time in relation to the sum of the direct and […]

Manipal Hospital is situated in Bangalore, known as the Garden city of India, with a population of around six million. The hospital, located on Airport Road, the centre of the eastern part of the city, opened its doors in 1990 for the in and around Bangalore citizens to usher in a new era of sophisticated […]

Here are some of the important factors which must be considered while selecting an optimum location for an plant/factory. Proximity to the Market: Market is the location of buyers and hence becomes an important factor for plant location planning. Industry units try to be as close to the market so that customers can be better […]

‘Non-resident Indian’ is an individual who is a citizen of India or a person of Indian origin and who is not a resident of India. Thus, in order to determine whether an Individual is a non-resident Indian or not, his residential status is required to be determined for taxation. As per Income-tax Act, an individual […]

NMIMS [MBA Case Study] External environmental variables in Business (Marketing_Management) Question Mitsui Fonda, the world’s leading automobile manufacturer, is considering launching a hybrid concept car which runs on three fuels: water, electricity and petrol. Priced at Rs. 30 Lakhs, the company is considering making a foray into the Indian markets. To assist the company in […]

Business Statistics: Key concepts, questions, and assignments. Quantitative Techniques in in business decision making. Management (MBA) questions, assignments on Business Statistics on Business Statistics. Q. For the given data set representing the runs scored by two players in last 15 matches, conduct the following analysis: Data: Match No. 1 2 3 4 5 6 7 […]

International Business/Trade concepts. International business refers to all commercial transactions between parties in two or more countries. While private firms are profit-oriented, Government organizations may or may not be profit-oriented. The international business environment is more complex and diverse than the domestic business environment. Over the years, International business has facilitated the globalization process. International […]

1. Aim: To write Request for Proposal (RFP) for given case study (Software Engineering Experiment) 2. Objectives: From this experiment, the student will be able to To understand primary communication between Customer & Potential contractors. Learn how documentation is prepared according to requirements 3. Outcomes: The learner will be able to To analyze the local […]